30 Days to Successful Fundraising is perfect for anyone who needs a crash course-or even a refresher course-on fundraising. It covers everything they need to know about getting the money they ask for including: writing effective letters and printed materials, developing compelling visual materials, creating workable fundraising strategies, developing qualitative budgets, cultivating donors, motivating volunteers, integrating public relations with fundraising efforts-even the unthinkable, how and when to say No to a donor. They'll also learn how to speak fundraising by becoming familiar with important terms. After mastering 30 Days to Successful Fundraising, the reader will be able to say I'm a fundraiser with confidence. And more importantly, will know they have taken the most important steps on the road to fundraising success.
Author, journalist, and radio and TV talk show host, Stephen L. Goldstein, is an op-ed columnist and one of The Dueling Columnists for The Sun-Sentinel (Tribune paper in South Florida). He lives in Fort Lauderdale, Florida.