It's Not All About Money

In his memoir, Hans J. Baer reveals the drive and emotions behind one of the most distinguished careers in swiss banking in the twentieth century. During his almost sixty-year career as manager of the Julius Baer Group, he helped develop it into one of the largest independent wealth managers in Switzerland. When scandal involving the dormant accounts of Jews murdered in the Third Reich rocked the staid and secretive swiss banking community, Baer brought his leadership and negotiation skills to the table, ultimately helping to form the Volcker Commission.It's Not All About Money is the extraordinary story of a high-finance insider. As the title suggests, more than even his prominent career, his devotion to music, art, and philanthropy have been central to Baer's life. He relates his interactions with the Shah of Iran, his friendship with Carnegie Hall savior Isaac Stern, and other luminaries of art and science. Baer shares his intriguing story with humor and humility.

Hans J. Baer Hans J. Baer was born in Zurich, Switzerland, in 1927. He graduated from Lehigh University in 1947 with a B.S. and in 1950 received his M.A. in economics from New York University. Baer joined the private banking firm Bank Julius Baer in 1947 and was made a partner in 1960. He became chairman of the board in 1997.