Great Power Leader Xi Jinping (Chinese Edition)
Great Power Leader Xi Jinping: International Perspectives on China's Leader has been written from the perspective of politicians and the media towards Xi Jinping, showing Xi Jinping in areas of economic reform, anti-corruption, military re-building, “One Belt & One Road”, and soft power initiatives in the Taiwan Strait, the South China Sea, and the Korean peninsula. Xi Jinping’s approach to other hot issues are viewed objectively and prove the Chinese leader's responsibility and grasp of ambitious plans and great strategic ideas.
Liu Hong
Deputy editor for Global magazine, Xinhua News Agency senior correspondent, served in the U.S. for 10 years.
Ross Terrill
Ross Terrill is Research Associate at Harvard University's Fairbank Center for Chinese Studies and the author of eleven books. He has won the Los Angeles Times Book Prize and two major US journalism prizes: National Magazine Award, and George Polk Memorial Award. He has been public policy scholar for Washington’s Woodrow Wilson Center; an editor for Atlantic Monthly; and member of the American Political Science Association.
- NYT Ad - $75,000 Full page, color ad in the Saturday, September 3rd, 2016 edition
- Advanced Copies mailing to members of Congress, the President and his cabinet members, United Nations ambassadors, and the top 100 CEOs of American business.
- Find appropriate people and organizations, draft press material, and obtain pre-pub endorsements for the cover and placement on our website. Also continue seeking endorsements after book is published for reprints or other materials (Amazon, etc.). ? Forbes, The Economist, The New Yorker, NYT, WSJ, LA Times, Financial Times, Kirkus, Chicago Sun, etc. [Use China Threat? as well as On China as model.]
- Manage our social media sites (Tumblr, Pinterest, Twitter, Facebook, LinkedIn, etc.) to give the book and author maximum exposure. ? This includes announcing the book, sharing the cover, sharing blurbs, short summaries, etc.
- ARC and finished book mailings to appropriate media. Even though the author does not speak English we can hope for book reviews, and possibly excerpts printed. We can also hope for Q&As from publications that can be translated for the author and then translated back for the media.
- Approach media with China bureaus and offer to arrange interviews with author for their US editions.