Mom.B.A.

Imagine what your life would be like if your mother was the CEO of a global company. She could provide the type advice that would propel your career and help you overcome the many stumbling blocks that keep people from fulfilling their full potential at work. That s the idea behind Mom.B.A. Essential Business Advice from One Generation to the Next by Karyn Schoenbart, CEO of The NPD Group, and a highly acclaimed business leader.
Mom.B.A. is an insider s guide to career success, based on Schoenbart s lessons to her daughter Danielle, now an established businesswoman in her own right. Even if you don t have a CEO for a mom, Karyn's lessons on everything from effective first impressions and workplace politics to relationship development, skill building, and priority-setting will take you further than you ever thought possible. 
Mom.B.A. includes the following information-packed chapters:

• First Impressions: Make Sure They Want to See You Again
• Networking and Relationships: Build a Foundation 
• Dealing with Difficult Situations: When the Going Gets Tough, Get Smart
• Skilling Up: Learning What You Need to Succeed 
• Leadership: Inspiring Others to Follow You 
• The Career Journey: Where to Next? 
• The Balancing Act: What It Means To Have It All

Karyn Schoenbart of Long Island, NY

Karyn B. Schoenbart is the Chief Executive Officer of The NPD Group and the best-selling author of Mom.B.A.: Essential Business Advice from One Generation to the Next.

Karyn has spent the majority of her career working at The NPD Group, which provides information and advisory services for over 20 industries.  NPD combines unique data assets and prescriptive analytics with industry expertise, working with the world’s leading brands to support better business decisions and drive growth.

Passionate about coaching others to greater levels of achievement, Karyn wrote Mom.B.A: Essential Business Advice from One Generation to the Next as a practical guide on everything from effective first impressions and workplace politics to relationship development, skill-building, and overcoming the Impostor Syndrome.  The book is based on the real-life business lessons Karyn amassed during her career.

Karyn has received several awards recognizing her outstanding impact as a female business leader including the 2016 Long Island Brava Award and the 2017 Legacy Award from Women in Consumer Technology.  She was also named one of the Top 25 Most Influential Women of the Mid-Market by the CEO Connection for the past four years. 

Karyn currently serves on the advisory board of The Resolution Project, a nonprofit organization that develops socially-responsible young leaders.  Karyn has also served on the boards of directors of Civic Science, ARF Women in Analytics and CASRO, the Council of American Survey Research Organizations.   She regularly teaches classes in leadership and developing client relationships. Karyn is a frequent speaker at industry conferences and events

Karyn is a graduate of the University of Massachusetts, summa cum laude. She and her husband live in Woodbury, NY.  They enjoy the beach and spending time with their adult children.